Pricing

Fixed scope. Clear outcomes. No noise.

Start with the free scanner and Gap Report. When you're ready to fix what it surfaces, pick a one-time setup or an ongoing loop. Scope is defined upfront and doesn't drift.

Implementation
$2,499 one-time

A fixed-scope setup that makes priority pages easy to read, extract from and trust.

  • Up to 5 priority pages from your Gap Report
  • Content restructured for answer extractability
  • Up to 3 FAQ blocks across selected pages
  • Organisation/LocalBusiness + FAQPage schema
  • Internal linking review (up to 10 fixes)
  • Entity baseline: one profile verified & consistent
  • Before/after baseline report
Start with Implementation
Most popular
Growth
$3,499 /month

The ongoing AI recommendation system — designed for the majority of clients.

  • Up to 15 pages in active scope (rotatable monthly)
  • 25 tracked prompts across all 4 engines
  • Up to 5 page updates per month
  • Full schema rollout in the first 60 days
  • Monthly competitor gap report (2 competitors)
  • 2–4 off-site authority placements / month
  • Monthly strategy report & action plan
Choose Growth
Authority
$5,999 /month

The expansion tier for broad footprints, multiple service lines, and tough markets.

  • Up to 40 pages in active scope
  • 50 tracked prompts across all 7 engines
  • Up to 10 page updates per month
  • Advanced custom & nested schema
  • Deep analysis of up to 4 competitors
  • 6–10 off-site placements / month
  • Quarterly strategic review call
Scale with Authority
Custom
Custom

Enterprise scope for multi-location brands, large footprints, or bespoke requirements.

  • Tailored page & prompt volumes
  • All engines plus custom tracking
  • Bespoke schema architecture
  • Dedicated reporting cadence
  • Priority founder access
  • Scoped via a paid discovery engagement
Talk to us
Compare retainers

Where the line sits.

Both retainers run the same loop. The difference is breadth — pages, prompts, engines, and how many competitors you track.

 GrowthAuthority
Pages in active scopeUp to 15Up to 40
Tracked prompts2550
Engines tracked4 (ChatGPT, Gemini, Grok, Claude)7 (+ Perplexity, You.com, Bing Copilot)
Page updates / monthUp to 5Up to 10
SchemaFull structured rolloutAdvanced custom & nested
Competitors in reporting24
Off-site placements / month2–46–10
Strategy reviewMonthly reportMonthly + quarterly call
Clear boundaries

What retainers don't cover

  • New page creation from scratch — this is structural optimisation, not content production.
  • Paid media, social management, or email marketing.
  • Website development or CMS work beyond schema deployment.
  • PR, journalist outreach, or earned media.
The honest part

What we actually promise

Not perfect rankings. Not deterministic attribution. Those don't exist in answer engines, and anyone who promises them is guessing.

What you get is a structured operating model that improves AI-readability, strengthens authority signals, expands your presence across trusted channels, and tracks visibility directionally against leads and pipeline.

Pricing FAQ

Before you pick a tier.

How does the annual discount work?

Choose Annual and every retainer is 10% cheaper than month-to-month, billed once for the year. Use the Monthly / Annual toggle above to see the rate. Implementation is a one-time setup, so the toggle doesn't change it.

Do I need both Implementation and a retainer?

Not necessarily. Implementation is a one-time, fixed-scope setup that closes the highest-impact gaps on your priority pages. A retainer is the ongoing loop that keeps and compounds those gains as engines change. Many clients start with Implementation and move to Growth once the foundations are in place — but you can begin with either.

Can I switch tiers later?

Yes. You can move between Growth and Authority with a scope-change order as your needs grow or shrink. Scope is always defined upfront, so any change is deliberate — never a silent add-on.

Is there a contract or minimum term?

Retainers run on quarterly commitments — the loop needs a few cycles to move visibility — but there's no multi-year lock-in. You'll get directional reporting each month and a value review at 90 days before any renewal.

How do I get started?

Run the free scanner, read your founder-reviewed Gap Report, then book a call. The call is about scope and fit — by then the problem is already on the table. If we're not the right partner for you, we'll say so before you pay anything.

No commitment to look

See the problem before you price the fix.

The scanner and Gap Report are free. Run it, read your verdicts, and decide from there.